Introducing our New Low Reserve Badge

August 22, 2024

Hari Bhushan

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Introducing our New Low Reserve Badge

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Looking for Inventory That's Priced Right?  Introducing Low Reserve

When inventory is listed at or below ACV's data-driven recommended reserve, these vehicles will now display a new purple 'Low Reserve' badge.  We have added the badge so it’s easier to identify inventory that is priced to sell now. 

You can find the “Low Reserve” badge directly next to “Current Bid” on the Condition Report.  The purple badge is also visible on the auction tiles. 

Low Reserve Purple Badge

We’re excited to introduce a new weekly Low Reserve auction happening every Wednesday at 3pm ET / 2pm CT. We will have a preview lane called “Low Reserve Preview” so you can check out the inventory and watchlist it before it hits the block.

Low Reserve Preview page